Unconventional Life with Jules Schroeder

On Unconventional Life, Jules Schroeder interviews successful Millennial entrepreneurs, artists, creatives, and thought leaders on how they earn their living in non traditional ways - Each week in 30 minute interviews! Each of these individuals are at the top of their game in terms of revenue and reach in their respective industry, living life in the driver's seat beyond what is traditional or predictable. Unconventional Life was created for YOU, the Entrepreneur, Trailblazer, The Student who wants to pioneer their own path, The ONE stuck in a job you are wanting to quit to create the life you want. On this show you will learn, how each guest took the road less travelled, what their revenue model looks like, and why they are prioritizing their passion over their paycheck. Join the Unconventional Life movement at and enter to win the free weekly prize giveaway of useful tools, content, and resources from the show's guests.
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Unconventional Life with Jules Schroeder






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Dec 28, 2020

I highly recommend heading straight to our website at to see our guest's incredible work for this week's episode.

Albena Petrova, born in Bulgaria, was raised in a family of artists. Her passion for cakes began after she got her diploma from Pearson School of Culinary Arts in Montreal, specializing in Pastry Making.

She uses her unique artistic vision to bring cakes to life and cakes with a message. Attention to details is a vital part of her work. And as her skills progressed, she can design cakes according to her customers' visions and dreams.

Topics Discussed in this Episode

  • Why she chose cake as her medium to express art
  • How she started Albena Cake Design
  • What she feels about starting a career at age 37
  • How to distinguish yourself in a unique way in a market that is already popular
  • How she goes about her creative process

More from Albena

Follow her on Facebook at Albena Petrova

Follow her Instagram @albenacakedesign

Visit her website at

Resources Mentioned

Big Magic by Elizabeth Gilbert

Satin Ice Artist of Excellence

Dec 21, 2020

Makena Sage is the co-founder & CEO of Follow Your Aliveness® – a global training & coaching organization dedicated to inspiring and empowering 10 million World Changers to elevate the consciousness of the planet. (P.S. Everyone is a World Changer.)

"I understand that most people don't have that believer in their family, they don't have that believer in their life, and I love being that person for people."

Topics Discussed in this Episode

  • Aligning with your soul's work
  • How she gained clarity after that walk in the beach with her mother 
  • Aliveness Method
  • Practices to Breakthrough
  • Busting the idea that you can figure it all out

Resources Mentioned in this Episode

World Changer Quiz. Discover what kind of world changer you are.

More from Makena

Learn more at

Get certified at Aliveness Mastery

Follow her on Instagram @makenasage

Follow her on Facebook at Makena Sage


Click here to win a giveaway!

90min Deep-Dive Clarity Session with Makena Sage

Dec 14, 2020

Cherokee Jackson, also known as Cherry Dollface, has spent a decade travelling the world, transforming women into beautiful vintage pinups. She is now a licensed esthetician and owns her skincare studio in Glendale, CA.

Topics Discussed in this Episode

  • Owning your uniqueness and quirkiness and turning it into a lifestyle
  • The secret sauce in building a strong online community
  • How vintage pinups built her a large following
  • Her view on social media 
  • How she cultivates her mindset and mental frame

More from Cherokee

You can check out her podcast, The Unconventional Gal: Forging Your Own Path

Follow her on Instagram @thecherrydollface

Check out her video tutorials on her Youtube Channel Cherry Dollface

Check out her TikTok @cherry.dollface

Follow her Facebook Cherry Dollface

Check out her Skincare Studio @skinbycherokee


Click here for a chance to win a Cherry Dollface giveaway!

A $100 worth of beauty goodies straight from Cherokee’s giant drawer.

Dec 7, 2020

Natalie is an Emmy Award-winning media entrepreneur and founder of The Embodiment Coaching Institute. She was listed on the Levo 100 as a "Transformer of Our Generation" and featured by Inc. as one of "27 Women Leaders Changing the World." She has also written five books; The Rituals: Simple Practices to Cultivate Well-Being, Deepen Relationships, and Discover Your True Purpose, She Takes on the World, The Conquer Kit: A Creative Business Planner for Women Entrepreneurs, Conquer Your Year: The Ultimate Planner to Get More Done, Grow Your Business, and Achieve Your Dreams and The Conquer Kit.

"Everything was going to be burned away. That for me to live from my highest potential, for me to to be living in the truth of who I am, that the life that I was living at that moment was all going to be burned away and what was going to be created was something very, very different."

More from Natalie

Visit her website at

Be a certified professional coach at

Follow her on Instagram @nataliemacneil

Follow her on Facebook at Natalie MacNeil

Get a copy of her books



Click here to win a giveaway!

A package of her two best-selling books: The Conquer Kit: A Creative Business Planner and The Rituals: Simple Practices to Cultivate Well-Being, Deepen Relationships, and Discover Your True Purpose

Nov 30, 2020

Fashion expert, mommy influencer and mompreneur Ali Levine got real and raw with us in this week's episode.

Born and raised in New York, Ali has worked for some of the biggest names in the Fashion Industry. She relocated to Los Angeles, California and became a household name as a celebrity stylist. Ali makes regular appearances on local to national television including Bravo's hit show, "Stripped" along with her husband.

Mother to two girls, Amelia and Arley, motherhood made Ali see things on a whole new level. It brought her the realization that there are much bigger things in life past the glitz and glamour of fashion. It peeled off all the layers of who she was and revealed her authenticity; an Ali version 2.0: A more vulnerable, better and empowered woman.

Topics Discussed in this Episode

  • A glimpse into her personal life
  • Behind the scenes of being a fashion expert
  • Her view on fashion
  • Quick tips on how to be fashionable even when you’re working from home
  • How her podcast was born
  • Motherhood journey: the good, the bad, and the ugly.

More from Ali

Instagram @alilevinedesign

Twitter @alilevinedesign

Facebook @alilevinedesign

Pinterest @alilevinedesign

EVERYTHING with Ali Levine podcast

Check out her website at

Nov 23, 2020

Alisa Chumachenko is the leading female expert in online and social gaming. In 2010, she founded and was the CEO of "Game Insight", a company that creates free-to-play games for Android, iOS, Facebook, and the web, until she stepped down in 2015. And in 2017, she founded Data Lab, a company using machine learning to provide data to gamers and game companies. By 2018, GOSU Data Lab had raised $2.3 million.

Topics Discussed in this Episode

  • How her passion for online gaming ignited
  • Her life before social gaming
  • How started
  • Navigating fundraising
  • Importance of allowing space to transition

More from Alisa 

Check out

Follow her Facebook Alisa Chumachenko


Resources Mentioned

Forbes Top 50 Women in Technology

League of Legends

GDC London



Click here to win a generous giveaway!

A year subscription for

Access to a private club of professional eSport gamers in Discord

Nov 16, 2020

Mat and Savanna Shaw are a daddy-daughter duo from Utah that rose to prominence during the COVID-19 quarantine. Savanna, eager to keep in touch with her music friends, started a music social media account. Usually, a shy and private teenager, she was nervous about singing her first song by herself, so she asked her dad to join her in singing "The Prayer."

Their video went viral, and the duo continued releasing duets on social media and streaming platforms, charting in both the US and UK. They have since appeared on Good Morning America, Inside Edition, The Kelly Clarkson Show, and more.

Mat and Savanna's uplifting song choices and harmonies have inspired people all over the world. Intending to share hope and spread joy through their music, they released their first album last October 23 called Picture This.

More from Mat & Savanna

The Prayer Cover - Daddy-Daughter Duet

Subscribe to Mat and Savanna Shaw Youtube Channel

Follow them on Instagram @matandsavanna

Follow them on Facebook Mat and Savanna Shaw

Be a patron on Mat & Savanna

Get your Picture This CD 

New Christmas album coming out on November 20.


Click here to win a giveaway!

Mat & Savanna Shaw’s first album, Picture This.

Nov 9, 2020

Destinee Berman is a modern marketer and a seven-figure launch strategist for experts and educators. With 15 years of marketing experience in Silicon Valley with clients like Twitter, HP, and Microsoft, Destinee left all that behind to step into her calling more profoundly. She has since helped entrepreneurs multiply their income through online courses, and launched dozens of digital schools, generating 15M+ in revenue for the last five years.

Topics Mentioned in this Episode

  • How she’s able to make 75 launches that generated 16.5 million in just a  span of 5 years.
  • Strategies when creating online courses
  • Common mistakes business owners make
  • Why 90 days is a good time frame when launching your business
  • Paid traffic or Organic traffic?
  • Paid traffic strategies
  • Her advice to aspiring entrepreneurs
  • How she leads a life with intention and healthy boundaries
  • Turning points that shaped her mindset and perspective to the woman she is now


    More of Destinee

    The Accelerate Online Event - A 3-Day Virtual Experience 

    Visit her website

    Follow her on Instagram @desberman

    Free training on how to turn your into a digital course reality at


    Click here for a chance to win an awesome giveaway!

    Course Creation Mini Training to help you map out your course content
Nov 2, 2020

Jeff Walker is a Rhyme Master, Rap Coach, and Qualified Mental Health Professional with a Masters in Educational Psychology and Counseling. Jeff uses his unique healing techniques with clients across the world for over 15 years. He is the creator of Rhymecology, which uses the power of hip-hop lyrics and culture to help people express, discover, and re-create their stories.

“I allow the positive signs from the universe to be way bigger than my self-made fears.”

He has worked with various talented artists such as Black Eyed Peas, Will I Am, Jamie Foxx, Randy Jackson, and the list goes on. On top of that, he’s also released three books called Rhymecology: Using Hip-Hop To Heal, Rhymecology: The Art of Hip-Hop Lyrics, and The Book of Rhymes. So, it comes as no surprise that he’s been featured on different shows such as ESPN, 60 Minutes, Fox Sports, Inside the NBA, HuffPost, and more. 

His talent and passion for lyrical rap have opened plenty of opportunities for him. In return, he wants to use Rhymecology as a platform to write, perform, and teach the art of hip-hop across the world. Writing has pulled him out from the dark times, and he hopes it’ll do the same for others.

Topics Discussed In This Episode

  • What Rhymecology is about
  • How he brought the science of Psychology and his passion for rhyming together
  • What it’s like growing up in a free metaphysical minded family
  • His methodology
  • More impromptu raps
  • How Rhymecology has helped his clients move the needle forward

Resources Mentioned In This Episode

Therapy, a spoken word by Jeff Walker that started it all

Restless Soul album releasing on October 22


More From Jeff Walker

Check out his books:

Rhymecology: Using Hip-Hop to Heal

Rhymecology: The Art of Hip-Hop Lyrics

The Book of Rhymes

Visit his website at

Follow him on Instagram @rhymecology

Follow him on Facebook rhymecology

Subscribe to his Youtube Rhymecology

Oct 26, 2020

Our guest for today's episode embodies what unconventional living is. For the past ten years, they've traveled the oceans powered by only the wind and the sun on their 53” sailboat named SV Delos. Living off the grid majority of the time, they make their electricity, water, and even moonshine on board. 

Brian Trautman, along with his brother, Brady, wife Karin, and two kids, have sailed to 40 countries spanning six continents, crossing the Pacific, Atlantic, and Indian Oceans in the process, and have traveled enough miles to circle the globe three times.

Oct 19, 2020

Grace Stephenson comes from the sex education and nonprofit world, with experience in womxn's health, LGBTQIA+ community services, and HIV/AIDS prevention and education. She turned her vision into a massive free online community for womxn, QTBIPOC, and the LGBTQ+ community.

The lack of freedom and versatility in the nonprofit world pushed this young entrepreneur to take on a path less traveled. The gap she saw in the service is the beginning of Glimmer.

Glimmer allows its members to have a community that makes them feel powerful, loved, and understood. It provides members the ability to explore inclusive education, virtual events, shops, and art.

"If you have a vision and you want to do something, do it. If I can do it, I feel like anyone can do it."

Oct 12, 2020

Alexandra & Sjanie, co-founders of Red School, and co-authors of the iconic and hugely celebrated book from Hay House, Wild Power, had a deep discussion about the importance of cyclical life and the magic of the menstrual cycle that awakens the feminine path to power. 

They are pioneering the newly emerging field of menstruality, creating a new lexicon and approach to women’s health and wellbeing; creativity and leadership; and spiritual life based on the power of our menstruality consciousness.

Oct 5, 2020

She is a Board Certified Naturopath, author, speaker; Dr. Olivia Audrey is our walking MRI machine. Since three, she has displayed her gifts of precognition, medical insight, and quantum intuition. That has led her to work with various clientele, such as the British Royals, celebrities, celebrity athletes, CEOs, fortune 500 business owners, and companies. She recently wrote this children's book called Arthur fantastic, co-authored by the Duchess of York, Sarah Ferguson.

"If you have a desire, if you have a thought that this is what you want to do with your life and with your profession, then that means it's a done deal already. And you just have to align yourself with the path as it rolls out for you." - Dr. Olivia Audrey

Sep 28, 2020

The way she walks the talk, she's REAL. Kirsty Verity, the CEO of Amazon businesses and the co-founder of Real Coaching, sat down with us to talk about how her four week holiday off per year ignited her desire to radically transition from being a corporate marketing director to a multi-million dollar entrepreneur.

"So that's kind of what sparked my interest in essentially thinking about ways to get a high income or get an income that suited my lifestyle that allowed me also to travel as well."

Sep 21, 2020

The only difference between try and triumph is just a little "umph." And that is what Nate Setto is all about. An incredible pop and r&b artist, he grew up with a passion for music and began writing songs at seven. But before his career skyrocketed, he had to go through unconventional ways to make it happen.

With over 1.3 million views on YouTube, 36,000 followers on Facebook and 61.8K on Instagram, this Michigan native singer strives to inspire people. From creating party kind music to releasing a more personal song called "Novocaine," that talks about the struggle of anxiety, depression, and substance abuse, this artist did not navigate the field without insightful stories to share.

Sep 14, 2020

A father, a husband, son, an incredible business coach, and a business leader who started his first company at just 23 years old -- what hasn't Siimon Reynolds done? He built the 15th biggest marketing services group globally, consisting of over 54 companies in 14 different countries of over 6000 staff, and a recipient of many various awards.

How does he win fast in business and life?

Sep 7, 2020

Unexpectedly gaining weight? Too acidic? Keto not quite working for you? Struggling with sexual health issues? Having menopause from hell? You are not alone. In fact, there are many people who have hit a dead-end when it comes to 

Please welcome the girlfriend doctor. Dr. Anna Cabeca. D. Anna is board certified in gynecology, obstetrics, integrative medicine, and anti-aging and regenerative medicine. She’s a two-time best-selling author, a mom, and a public speaker on the topics of menopause, hormone balancing, and sexual health. She is the girlfriend Doctor.

Aug 31, 2020

Taverns. Restaurants. Luxury limousines. Casinos. Car dealerships. Printing. Wholesale glass and mirror sales. These are just a few of the many business ventures Ron Coury, has built and sold in his lifetime. He started his business career in Las Vegas, Nevada before it resembled the booming tourist hotspot that it is today. In fact, Ron had a hand to play in shaping the city into the “Vegas” we recognize.

Aug 19, 2020

Tara MacLean has experienced a few game-changing synchronistic encounters of “right place, right time” in her successful career. In fact, these events came as a direct result of the way Tara has chosen to live her life, in deep and dedicated service to her own originality. She’s a juno-nominated artist, a zen meditator, a Mom of three whose career started with one fateful moment of leaving every ounce of her soul in a song that would change her life forever.

Aug 17, 2020

Beth Weissenberger is the master of seeing through bullsh*it, and helping people get to the other side. She is straight as an arrow. The co-founder of The Handel Group, a renowned executive life coaching company that works with people on personal and professional levels, Beth guides a team of coaches who help shift individuals from self-destructive cycles to places of personal integrity and accountability.

Aug 10, 2020

Taryn Brumfitt started her public career by doing things unconventionally. In 2012 she casually posted a photograph of what her body looked like years after competing in swimsuit competitions. With pure embrace, love and fearlessness she posted a nude photo that showed skin folds, cellulite and the realness of a woman’s body without the spray tan and photoshop. The act was almost as beautiful as she is. And it went viral. 100 million people kind of viral.

Since that day, Taryn has dedicated her life to sharing a simple message: get your relationship right with your body. She’s an internationally recognized keynote speaker, founder of The Body Image Movement, a best-selling author, creator of a documentary called Embrace, 2019 Australian of the year and a mother of three. 


Aug 3, 2020

This week’s guest, Max Gomez, harmonized his degree in neuroscience, his love of breathwork and his entrepreneurial mind to create a platform where over 10 million people can harness the power of breath.

Jul 27, 2020

Imagine growing up in the birthplace of the nuclear bomb, where facilities that housed The Manhattan Project were as commonplace as the local football team. Now imagine that your first career is as a nuclear power engineer in this city. Your frame of reference for the world, your health and the health of the planet has a particular...nuclear feel to it. 

This was the world that Eileen Durfee lived and breathed. That is, until her physical health declined to such a point where she was riddled with allergies, candida, psoriasis and was feeling sick and fatigued constantly. On this week’s episode of Unconventional Life, we speak with Eileen, who shares her journey back to the healthiest she’s ever been and the technologies she’d developed to do it.

Jul 20, 2020

What used to be relevant, what used to occupy our days no longer seem as important as they were 5 months ago.

Where to go from here? It’s rejig time and who betters advice to have in your pocket than Jane Deuber. Jane, this weeks’ Unconventional Life guest, has been building and accelerating businesses for over 30 years. She has dedicated her career to offering advice and pragmatic guidance to others trying to do the same. According to her. there’s never been a better time for individuals to launch a business, offer their skills and expertise to the world and to be happy doing it.

Jul 13, 2020

We’ve all got skeletons in our closets, monsters under our beds. For so many people this particular boogeyman haunts our minds, worries, and wallets...Scarcity mentality. This week’s Unconventional Life guest, Jolie Dawn, isn’t afraid of people’s scarcity skeletons. In fact, she approaches them with a level of compassion that acknowledges the scarcity, allowing each person to move beyond the place of lack and into financial abundance. 

Prosperity meditation at min 14:50


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